“Gravity’s innovative marketing strategies have helped businesses skyrocket our brand visibility, driving impressive customer engagement and record-breaking sales”
Peter
2.2/dayAvg. calls
1.3%CTR
$20CPL
TikTok marketing agency Australia
Stop the scroll.
Start conversations.
Marketing.
Platform-native TikTok strategy, short-form video, creator-style production and paid campaigns built to earn attention without feeling like an interruption.
Testimonials
Feedback From
Businesses Just Like You.
“Professional, Creative & Results Driven”
We partner with ambitious Australian brands to turn stronger social attention into measurable business growth.
Plus Fitness
Middy's
MIMO
HUME
The Talk Lab
Broil King
Quality Discount Shutters
Dukes of York
Awards &
recognition
Proud to be recognised for our work, creativity and results.
Client case studies
Real strategies.
Real growth.
See how connected digital strategy and performance thinking has helped ambitious brands grow.
+132%Increase in Ads clicks
Australia's largest independent electrical wholesaler. 100% Australian-owned and family operated since 1928, Middy's has grown to 100+ branches nationwide and employs more than 700 people across Australia.
500k+Accounts reached
An Australian success story. 100% Australian-owned and family operated, Hume has grown from just 15 people in 1953 to 1,200+ employees across Australia, operations in every capital city and production capacity exceeding 3 million doors annually. Over 70 years of Australian manufacturing, innovation and extraordinary scale.
2.2/dayAvg. calls per location
Australia's most trusted tyre brand. Bridgestone is a global leader in tyres and mobility, with 1,500+ employees and 300+ stores across Australia. Named Australia's most trusted tyre brand for 13 years running.
Native TikTok creative
One strategy.
Every TikTok signal.
Strategy, execution, creative or content, measurement and ongoing improvement work best when they support one another. We connect every TikTok signal to one commercial plan, prioritised around the audiences, questions and actions most valuable to your business.
Hooks
Native video
Creator energy
Rapid learning
Social creative
Social-first creative built for the pace, format and attention patterns of the platforms people use every day.
Our TikTok services
Made for
TikTok culture.
Trend intelligence, concepts, production, creator partnerships, paid distribution and rapid creative learning.
TikTok Strategy
A clear audience, content territory and commercial role for the platform.
Learn moreVertical Production
Fast, human short-form video built for sound-on and sound-off viewing.
Learn moreHooks & Concepts
Repeatable ideas that earn the first second and hold attention.
Learn moreCreator Content
Creator-style storytelling that feels credible within the feed.
Learn moreTikTok Ads
Paid distribution and creative iteration tied to useful business outcomes.
Learn moreCulture, pace, iteration
TikTok that feels
native to the feed.
“A strategic partner that actually delivers.”Broil King
TikTok rewards ideas that communicate quickly and feel made for the platform. A polished television edit dropped into a vertical frame rarely earns the same attention.
We build repeatable concepts around hooks, people, demonstrations, stories and useful entertainment, then produce enough variation to learn what audiences respond to.
Paid distribution scales the strongest creative while rapid feedback shapes the next production cycle.
Hook development
Vertical production
Creator-style content
Spark & paid ads
Our process
How our TikTok
campaigns work.
Culture & audience audit
Study audience behaviour, category conventions and where the brand can participate credibly.
Creative territories
Choose repeatable hooks, people, stories and demonstration formats.
Vertical production
Capture and edit a bank of native-feeling short-form variations.
Organic & paid launch
Publish, test and distribute with clear platform-native setup.
Rapid iteration
Use watch behaviour, comments and conversion signals to refresh creative.
Report & scale
Scale repeatable winners while protecting quality and brand fit.
TikTok investment
What shapes your
TikTok investment?
There is no responsible one-price answer. Scope depends on your starting point, competition, production or content needs, measurement quality and growth target.
Before engagement, you receive clear priorities, inclusions and reporting expectations, with media spend identified separately where relevant.
Buyer guide
Choosing a TikTok
agency.
Success
Agree meaningful commercial outcomes before activity begins.
Ownership
Keep access to your accounts, content, audiences, data and reporting.
Method
Ask how decisions are tested, documented and improved from evidence.
Reporting
Expect clear actions and learning — not screenshots or vanity metrics alone.
Claims
Avoid guaranteed positions, citations, reach or returns nobody controls.
Commercial fit
A strong partner asks about margins, capacity, sales journey and conversion.
The Gravity difference
We don’t copy trends.
We earn attention.
A strategic, hands-on TikTok partner focused on qualified demand and measurable business growth.
Our approachHooksDirection
Native videoQuality
Creator energyTrust
Rapid learningGrowth
TikTok strategy. Real growth.Featured in
Our founder
Good people.
Great results.
At Gravity Co, TikTok is built around people and business outcomes. Strong strategy, useful execution and measurable results sit at the heart of every campaign.
LukeLuke
Founder & CEO, Gravity Co
Founder & CEO, Gravity Co
“Good marketing should create opportunities, freedom and a better tomorrow.”
Jett
Ops Manager
Jen
COO
Luke
CEO
Cielo
Creative Design
Arun
SEO & Paid Search Expert
Andy
Photographer / Videographer
Latest TikTok insights
Ideas, strategies
and TikTok updates.
FAQ
TikTok marketing,
answered.
Straight answers about strategy, timing, investment, reporting and sustainable TikTok growth.
Ask us anythingDoes our brand need to follow trends?
Not every trend. We look for platform behaviours and formats your brand can use credibly, then build repeatable ideas instead of forced participation.
Do you produce TikTok videos?
Yes. Scope can include concepts, scripts, capture direction, editing, captions and multiple hook variations.
Can TikTok work for lead generation?
It can when the audience, offer, creative and landing experience fit. We judge the platform on qualified outcomes, not views alone.
Do you work with creators?
Yes, where creator involvement adds trust or production value and the commercial terms are clear.
How often should creative change?
TikTok learning is creative-led, so regular variation matters. The exact cadence depends on spend, audience size and fatigue.
Ready to make TikTok work?
Let’s build a bigger tomorrow.
Book a strategy call and let’s talk about what TikTok can achieve for your business.
TikTok built for growth
Strategy that
turns TikTok
into growth.
Strategy, content, community, paid social and measurement — connected to one commercial plan.
- Commercial social strategy
- Social-first creative systems
- Organic and paid distribution
- Clear performance measurement