Gravity Co founder wearing a shirt that reads Good marketing builds freedom
Gravity Co logo

Social media marketing

More demand.
More qualified sales.
Social Media Marketing Brisbane.

Campaign-led social media marketing for Brisbane businesses — offers, creative, audiences and paid distribution built around commercial outcomes.

BRIDGESTONE SELECT
PLUS FITNESS
MIDDY'S
MIMO AESTHETICS
HUME
THE TALK LAB
BROIL KING
QUALITY DISCOUNT SHUTTERS
DUKES OF YORK

Testimonials

Feedback From
Businesses Just Like You.

We partner with ambitious Australian brands to turn stronger social attention into measurable business growth.

“Gravity’s innovative marketing strategies have helped businesses skyrocket our brand visibility, driving impressive customer engagement and record-breaking sales”

Peter

BRIDGESTONE SELECT
2.2/dayAvg. calls
1.3%CTR
$20CPL
PLUS FITNESS

Plus Fitness

MIDDY'S

Middy's

MIMO AESTHETICS

MIMO

HUME

HUME

THE TALK LAB

The Talk Lab

BROIL KING

Broil King

QUALITY DISCOUNT SHUTTERS

Quality Discount Shutters

DUKES OF YORK

Dukes of York

Awards &
recognition

Proud to be recognised for our work, creativity and results.

Best Entrepreneur Australia 2025Best in Tech Australia 2025Global Recognition AwardsAsia-Pacific Stevie Awards 2025Best in Class Australia 2025

Social media case studies

Real strategies.
Real growth.

See how connected strategy, creative and performance thinking has helped ambitious brands grow.

MIDDY'S case study
+132%Increase in Ads clicks

Australia's largest independent electrical wholesaler. 100% Australian-owned and family operated since 1928, Middy's has grown to 100+ branches nationwide and employs more than 700 people across Australia.

MIDDY'S logo
HUME case study
500k+Accounts reached

An Australian success story. 100% Australian-owned and family operated, Hume has grown from just 15 people in 1953 to 1,200+ employees across Australia, operations in every capital city and production capacity exceeding 3 million doors annually. Over 70 years of Australian manufacturing, innovation and extraordinary scale.

HUME logo
BRIDGESTONE case study
2.2/dayAvg. calls per location

Australia's most trusted tyre brand. Bridgestone is a global leader in tyres and mobility, with 1,500+ employees and 300+ stores across Australia. Named Australia's most trusted tyre brand for 13 years running.

BRIDGESTONE logo

Campaign-led social

One strategy.
Every social signal.

Organic content, paid distribution, creative, community and measurement work best when they support one another. We bring every social signal into one commercial plan, prioritised around the audiences, messages and actions most valuable to your business.

Organic content
Paid distribution
Creative systems
Commercial measurement

Social creative

Made to stop
the scroll.

Social-first creative built for the pace, format and attention patterns of the platforms people use every day.

Social media services

More than posts.
A complete system.

Strategy, production, people and paid distribution belong in the same conversation. Each month builds on the last — choose the right mix for your business, not a package of posts.

Monthly Content Calendar

Example month · 5-day client approval window
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Every month:

An illustrative plan: strategy, production, a 5-day client approval window, tweaks and reporting run on business days, while approved content is delivered across the whole month — weekends included.

Social strategy

Decide who matters, where they spend time and what each channel must deliver.

Let's talk

Content & video

Create native feed posts, Reels, Stories and short-form video with a purpose.

Let's talk

Community care

Keep conversations moving with considered replies and a consistent voice.

Let's talk

Paid social

Find new customers and reconnect with people who have already shown interest.

Let's talk

Measurement

Read beyond likes to learn which ideas drive enquiries, visits and sales.

Let's talk

Offers, creative, conversion

Marketing that
moves the numbers.

“A strategic partner that actually delivers.”Broil King

Social media marketing is a commercial exercise. The offer, the audience, the creative angle and the destination page all have to agree before spend can work harder.

We build campaigns around a clear action — an enquiry, a booking, a sale — then test creative and audiences deliberately instead of changing everything at once.

Organic content and paid distribution inform each other: what earns genuine attention organically usually deserves budget, and paid data sharpens what we produce next.

Campaign strategy
Creative testing
Paid distribution
Conversion tracking

Our process

How our social marketing
campaigns work.

01

Commercial discovery

We define the action, the margin, the audience and the follow-up capacity before planning spend.

02

Offer & angle

The offer is sharpened and several creative angles are chosen for genuine testing.

03

Creative production

Video, static and copy variants are produced so the campaign has something to learn from.

04

Tracking & build

Conversion tracking, audiences and campaign structure are built cleanly before launch.

05

Launch & optimise

Budget moves toward the winning angles and audiences as real data arrives.

06

Scale & report

Reporting focuses on qualified enquiries and sales, with clear recommendations for scale.

Social media investment

What shapes your
social investment?

There is no responsible one-price answer. Scope depends on your starting point, competition, production or content needs, measurement quality and growth target.

Before engagement, you receive clear priorities, inclusions and reporting expectations, with media spend identified separately where relevant.

Discuss your social investment

Buyer guide

Choosing a social media
marketing company.

Success

Agree meaningful commercial outcomes before activity begins.

Ownership

Keep access to your accounts, content, audiences, data and reporting.

Method

Ask how decisions are tested, documented and improved from evidence.

Reporting

Expect clear actions and learning — not screenshots or vanity metrics alone.

Claims

Avoid guaranteed positions, citations, reach or returns nobody controls.

Commercial fit

A strong partner asks about margins, capacity, sales journey and conversion.

The Gravity difference

We don’t chase reach.
We build demand.

A strategic, hands-on social media partner focused on qualified demand and measurable business growth.

Our approach
StrategyDirection
CreativeAttention
CommunityTrust
Paid socialGrowth
Luke, Founder and CEO of Gravity CoSocial strategy. Real growth.
Featured inForbesBusiness Insider

Our founder

Good people.
Great results.

At Gravity Co, social media is built around people and business outcomes. Strong strategy, useful execution and measurable results sit at the heart of every campaign.

LukeLuke
Founder & CEO, Gravity Co
“Good marketing should create opportunities, freedom and a better tomorrow.”
Jett

Jett

Ops Manager

Jen

Jen

COO

Luke

Luke

CEO

Cielo

Cielo

Creative Design

Arun

Arun

SEO & Paid Search Expert

Andy

Andy

Photographer / Videographer

Latest social insights

Ideas, strategies
and platform updates.

View insights

FAQ

Social marketing,
answered.

Straight answers about strategy, timing, investment, reporting and sustainable social media growth.

Ask us anything
What is the difference between management and marketing?

Management keeps your channels running consistently. Marketing is campaign-led: a defined offer, audience and action, usually with paid distribution behind it.

Do we need an advertising budget?

For campaign work, yes. Media spend is separate from our fee and is set with you based on the audience size and outcome you are targeting.

Which platforms do you run campaigns on?

Most commonly Meta platforms, with others added where your audience and creative genuinely fit. We prioritise channels with a clear role rather than all of them.

How do you measure campaign success?

Against the commercial action agreed up front — enquiries, bookings or sales — supported by creative and audience learning where tracking allows.

Can you guarantee a specific cost per lead?

No credible agency can guarantee a figure it does not control. We set expectations from comparable work, then improve deliberately from live campaign data.

Brisbane skyline

Ready to launch a campaign?

Let’s build a bigger tomorrow.

Book a strategy call and let’s talk about what social media can achieve for your business.

Social built for growth

Strategy that
turns attention
into growth.

Strategy, content, community, paid social and measurement — connected to one commercial plan.

  • Commercial social strategy
  • Social-first creative systems
  • Organic and paid distribution
  • Clear performance measurement

Start a conversation

Tell us what you want social media to achieve.

Share the essentials and our Brisbane team will contact you about the right next step.

07 3708 1444